World Canals Conference 2017

Client: New York State Canal Corporation, Erie Canalway National Heritage Corridor, and Visit Syracuse

OVERVIEW

This conference celebrated and explored the transformative power to grow and revitalize communities uniquely found along inland waterways. Held in celebration of the bicentennial of the Erie Canal, the event showcased Syracuse, NY's local and regional canal heritage on an international stage.

HOW WE MADE IT POSSIBLE

Visual Direction | Program Design | Partner Management | Government Relations

Dana Cook & Co. provided complete Creative Strategy in addition to wraparound event services — creating the visual direction, managing the partner organizations, and facilitating the weeklong, multi-location events and tours.

THE RESULTS

✔️ World Canals Conference hosted 14 countries for the 6-day event.

✔️ Over 350 delegates took part in the conferences, tours, and festivities.

✔️ Dana Cook & Co. managed the needs of multiple stakeholders and international guests.